Do reviews matter?
We can’t deny it. In today’s age of websites, social media, online search engines, and countless phone apps and other technology to access the internet, it is easier than ever to leave businesses reviews, good or bad. You just can’t get away from it. So what is a business to do? Hound its customers for quality reviews? Scour the internet for bad reviews it has to combat? Where’s the happy middle ground? Many people will enjoy what a company has to offer and not think tw